Serving Clients Across the Health Care Ecosystem
“We Solve Client Problems”
Our firm has had the good fortune to guide global and emerging companies through their most pressing innovation and growth challenges.
The Problems our Clients Face…………
Increasing Enterprise Value
Branding and Messaging
Product and Market Positioning
Striking Commercial Partnerships
Marketing and Sales Program Execution
Venturing and Partnering (M&A)
HBP CDMO Services Example
Our team has extensive experience addressing client growth for conditions and therapies along the continuum of care.
We bring a principled, holistic approach to solving client problems along the Continuum of Care.
Haig Barrett Partners Team
Conditions, Therapies, and Interventions
Central Nervous System
Oral / Maxillofacial
Traumatic Brain Injury
Four recent engagements reflect our firm’s credentials to be of service to deliver on your go to market and improving enterprise value initiatives.
Strategic Business Redirection
The HBP team was tasked with repositioning and rebranding the identity of a company engaged in biotherapeutic manufacturing products. This required a redefinition of the brand’s target markets, generating engagement with key industry executives, and developing a marketing strategy to support significant rounds of fundraising.
Results: A $50 million fundraise, new business producing an 11x increase in market cap
Pharma Drug Development Product and Services
Market Expansion and Brand Positioning
The HBP team developed a USA Go-to-Market strategy for an API development product and services supplier to quickly build credibility with their existing contacts and to grow their client base through a dedicated sales, marketing, supply-chain, and regulatory presence provided by Haig Barrett team members.
Results: Established brand presences in the US with the appointment of a
local distributor, on-going digital thought leadership campaigns,and key
Clinical Trials Supply Services
Market Assessment, Repositioning, and Brand Refresh
The HBP team was retained by a rapidly growing clinical trials supplies company to reposition its brand and to better communicate its value to customers. We conducted extensive internal and external interviews and performed quantitative market analysis to articulate concise messaging and a compelling and differentiated value proposition.
Results: Key messaging , a new brand identity, and a logo aligned to strategic objectives backed by quantitative and qualitative research. Subsequent projects are addressing web redesign and multiple rebranding initiatives.
Health Care M&A
Product and Market Positioning
Our team was assigned to qualify technology platforms, formulate the go to market strategy, and identify and advance acquisition targets to create a new medical products business grounded in flow and motion control competencies. We performed primary and secondary research looking for opportunities in titration, microfluidics, and drug delivery where a suite of acquisitions will deliver growth.
Results: A new $100m medical products business.